Attending the “Fusion of Real Estate, Interior Design and Art” (FREIA 2017)

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Last week Friday, we had the privilege of being a part of the inaugural edition of the Fusion of Real Estate, Interior Design and Art (FREIA 2017).

The event, which was touted as the biggest luxury event of the year, featured a well curated collection of traditional and contemporary art ranging from paintings to sculpture as well as indigenously crafted furniture pieces from popular Nigerian design houses like Ile Ila, IDesign by Tola Akerele, Design Sense, Agatha’s Interiors and Studio Lani.

The intimate event sought to establish the relevance and value of Nigerian art to our contemporary visual culture as well as an alternative asset class, exploring the synergy between the real estate, interior design and art industries while promoting their role in shaping the Nigerian society. Here’s a look at some of what we found to be most captivating.

THE [ART] EXHIBITION

From the new age to some of the most established names in Nigerian modern contemporary art, this component of the exhibition featured paintings, sculptures and installations which trace the stylistic development of modern art in Nigeria, while shedding a light on the development of new techniques around traditional media.

Curator of FREIA art exhibition; Oliver Enwonwu giving the audience a tour of the art exhibition.

THE [DESIGN] EXHIBITION

The design component of the exhibition featured some familiar pieces we’ve come across on Livin Spaces as well as new pieces from some familiar names. From IDesign by Tola Akerele to Ile Ila and Studio Lani, the pieces on display showcased how far indigenous design has come as well as a glimpse into what the future for design holds.

Cameo Armchairs from Design Sense

Scalea Wing Chairs from Agatha’s Interiors

The Ileke Chair by Tola Akerele’s IDesign

The Adunni Chair by Ile Ila

Lani Adeoye, founder Studio Lani, speaks to the audience about the ideology and inspiration behind her sculptural furniture pieces.

THE CONFERENCE

Members of the panel at the FREIA conference during the panel session. L-R: MD, El-Alan Construction; Andrea Geday / Founder AD Consulting; Olajumoke Adenowo / CEO, Essential Interiors, Titi Ogufere / Vice Chairman, Regus Nigeria; Ayo Akinmade
Former MD of AMCON; Mr Mustafa Chike-Obi giving the keynote address at the FREIA conference.
Members of the panel at the FREIA conference. L-R: Mosun Ogunbanjo; (Panel Moderator) / Ayo Akinmade / Jumoke Adenowo / Tommy Odama J.Z; (Convener) / Titi Ogufere / Andrea Geday after a highly insightful panel session.

THE MAGAZINE LAUNCH

Unveiling of Villas and Leisure magazine by Publisher and Founder, Mr Tommy Odama J.Z. flanked by his wife, Olayinka Odama / Chairman of FROT Group, Francis Momoh / FREIA anchor Stephanie Coker and other supporters of the brand.

L-R; Barrister John Momoh CEO Jazam Nig. Ltd/ Tommy Odama J.Z.,CEO of Luxury Villas Group / James Ibori; Ex-Governor of Delta State and wife Senami Sosu Ibori / Jide Omokore; Chairman, Energy Resources Group

CEO of Luxury Villas Group, Tommy Odama J.Z. and wife Olayinka Odama flanked by members of staff of Luxury Villas Group

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